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Blue Cross Launches Hong Kong First “Solar Energy Generation System Extension” in Home Insurance and GoHealthy Wellness Platform – Harbour Times

Committing to Sustainable Development

HONG KONG SAR – Media OutReach – 31 May 2022 – Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”) values the significance of sustainable improvement of the corporate and proclaims the launch of the Hong Kong first “Solar Generation System Extension” relevant to dwelling insurance coverage and a brand new GoHealthy wellness platform, which presents nutrient evaluation and well being missions, serving to most people to construct environmental consciousness, and a wholesome and sustainable way of life.

Solar Energy Generation System Extension – Encourage the Use of Renewable Energy

Electricity technology is at the moment the most important supply of carbon emissions, accounting for 66%* of the overall emissions. To encourage the usage of renewable power and scale back carbon emissions, Blue Cross specifically presents Solar Energy Generation System Extension to prospects for his or her new or renewed HomeSecure Protection insurance policies. This prolonged profit covers authorized legal responsibility towards unintended demise or bodily damage to a 3rd celebration, or unintended lack of or injury to 3rd celebration’s property (together with home, semi-detached home or village home), arising out of the usage of a photo voltaic power technology system put in within the insured premises. The most profit is HK$5,000,000 per accident or per interval of insurance coverage.

GoHealthy Platform – Live a Healthy Lifestyle

In order to assist prospects set up a wholesome way of life, the brand new GoHealthy platform hooked up to Blue Cross HK App unveils an modern perform “Eat Healthy” within the first part. With the usage of synthetic intelligence, it analyses the nutrient content material of each meal, akin to energy, fats, protein, sugar and consumption, and offers personalised wholesome consuming tips. In the meantime, upon completion of well being missions, prospects can earn SmartPoints for reward redemption.

More content material and features can be made out there on GoHealthy platform quickly, together with well being info akin to wellness and well being care articles, and seasonal natural soup, and so forth. In the subsequent part, “Ask Nutritionist” message field can be arrange {that a} workforce of licensed nutritionists will reply prospects’ enquiries and provides skilled recommendation on nutritious diet, serving to them to construct wholesome consuming habits.

Mr. Patrick Wan, Managing Director of Blue Cross, mentioned, “Blue Cross is committed to the sustainable development of the company. We have taken steps to integrate environmental, social and governance (ESG) factors into our products and services, operations and the community. In the past few years, we have been actively optimising our business and promoting digitalisation in operations with the aim to reduce our impact on the environment on the one hand; improve operational efficiency and risk management capabilities on the other hand. Besides, we use digital tools to bring customers a digitalised experience which is truly paperless and cashless. Our one-stop digital medical insurance services that encompass online application, efficient and secure blockchain-enabled claims services, GPS location-based network doctor/clinic search, making doctor appointment online, or video consultation, optimise service experience and reinforce customer’s trust in our products and services. The newly launched Solar Energy Generation System Extension and GoHealthy wellness platform can reflect how Blue Cross further instil environmental and wellness elements into our products and services, and build a healthy, sustainable and smart living with customers together.”

* Source: Hong Kong’s Climate Action Plan 2050.


  • This press launch is for distribution in Hong Kong solely. The distribution of this press launch just isn’t and shall not be construed as a proposal to promote or a solicitation to purchase or a provision of any insurance coverage product outdoors Hong Kong.
  • Blue Cross (Asia-Pacific) Insurance Limited is a subsidiary of The Bank of East Asia, Limited and a member of the BEA Group. It just isn’t affiliated with or associated in any strategy to Blue Cross and Blue Shield Association or any of its associates or licensees.

Blue Cross (Asia-Pacific) Insurance Limited

With over 50 years of operational expertise within the insurance coverage business, Blue Cross (Asia-Pacific) Insurance Limited (“Blue Cross”) offers a complete vary of services together with medical, journey and basic insurance coverage, which cater to the wants of each particular person and company prospects.

In 2021, Blue Cross was assigned a monetary power ranking of A (Excellent) and the long-term issuer credit standing of “a” (Excellent) by A.M. Best, a worldwide full-service credit standing agency specialising within the monetary service business. For the most recent ranking, please entry



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